For Founders

Move fast with confidence, not blind faith

You're building at startup speed. ProductPeople helps you systematize customer discovery without slowing down—so you can validate faster and pivot cheaper.

Get Started Free

Product illustration

I'm talking to 5 customers a day, iterating weekly, and still feel like I'm building on gut feelings. Investors keep asking for data I don't have.

— Every early-stage founder

How ProductPeople helps

01

Capture conversations fast

Drop in call notes, emails, or chat logs. ProductPeople processes them in seconds.

02

See patterns emerge

As you add more customer data, patterns become clear. Stop wondering if that one customer was an outlier.

03

Build investor-ready personas

Export polished persona profiles that show investors you understand your market.

04

Track problem-solution fit

Map what you're building to real customer problems. Catch misalignment before it's expensive.

What you get

  • Systematic discovery without the overhead
  • Evidence for investor conversations
  • Catch blind spots early
  • Compound learning from every customer conversation
  • Export-ready deliverables for decks

Start building on evidence

Start free. Import your first research document in minutes.