For Product Managers

See your customers clearly, decide confidently

Stop drowning in research docs. ProductPeople synthesizes your customer insights into living personas you can actually use to make better product decisions.

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“I have 47 research documents, 12 spreadsheets, and 3 conflicting personas from different teams. I need clarity, not more data.”

— Every PM, probably including you

How ProductPeople helps

01

Import existing research

Upload interview transcripts, survey results, support tickets—whatever you have. No special format required.

02

AI extracts the insights

Our AI reads through everything, pulling out customer needs, pain points, and behavioral patterns.

03

Build living personas

Synthesize insights into personas that update as you add more research. Share them with stakeholders.

04

Decide with data

Use the Solution Space to map problems to your roadmap. Track which personas are covered by each feature.

What you get

  • One home for all your customer research
  • Personas that update automatically
  • Evidence for stakeholder conversations
  • Clear coverage tracking across personas
  • Less time synthesizing, more time deciding

Start understanding your customers

Start free. Import your first research document in minutes.

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